Mt. Kisco, NY - Stacey Cohen and Jessica Lyon of Co-Communications, a PR/Marketing firm headquartered in Mt. Kisco, NY, will conduct a PR/Marketing seminar at the largest business-to-business show in the Northeast.
The “NY Xpo for Business” expects to draw a crowd of over 15,000 attendees and 600 exhibitors on Wednesday, November 28, 2007 at the Jacob Javits Center in New York City.
Ms. Cohen and Ms. Lyon will contribute to this major event by presenting: “Navigating the Media Map: 10 Sure-Fire PR Tips for your Small Business,” wherein small business owners will learn how to create and maintain the “buzz” necessary to reach their targets and put their business on the map.
Co-Communications is a full-service, award-winning Marketing/PR firm which was established in 1997. Stacey Cohen is a 25 year marketing veteran, who serves as the founder and President of Co-Communications. She has been featured in Entrepreneur Magazine, Crain’s, Sales & Marketing, and other leading national publications. Jessica Lyon is the Vice-President and director of the Simsbury, Conn. satellite office of Co-Communications. She has an extensive background in journalism and understands the importance of a news hook in attracting media attention for clients.
The NY Xpo for Business kicks off at 7:00 a.m. with the NY Times Small Business Breakfast. Throughout the day, five educational disciplines will be offered that will include eight tracks and over 30 sessions covering sales, marketing and advertising, business management, commercial real estate, human resources and more. The Instant Assessment Bullpen on the show floor is another all day event, which will bring together business experts from over 20 City, State and Federal agencies to assist New York’s small businesses in a range of activities from spot advice to business planning and financing ideas. Attendance to the show floor, educational seminars and the networking event are complementary.
Other exciting events include Crain’s NY 5-Borough Chamber of Commerce Luncheon with Mayor Bloomberg and the “Regional Business After Hours” event which will be held from 5:00 pm to 7:00 pm in the Grand Atrium, with food and drink provided.
Admission to the show is free to the public. Tickets for the NY Times Small Business Breakfast and the Crain’s NY 5-Borough Luncheon with Mayor Bloomberg can be purchased in advance. For more information about NY Xpo 2007 for Business and Event Management, call (866) 443-8368 or visit www.eventmanagement.org.
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